Who the F*ck is Michael? - An Israeli Air Force Chief's Uncompromising Code for Achieving Greatness

Who the F*ck is Michael? – An Israeli Air Force Chief’s Uncompromising Code for Achieving Greatness

Inspiring lessons on leadership and success Major General (ret.) Elyezer Shkedy was the 15th commander of the Israeli Air Force. During his service, Major General Shkedy commanded numerous strategic operations, including the now-famous Operation Orchard airstrike on the Syrian nuclear reactor. After retiring from active duty,

Today, he volunteers as chairman of over fifteen educational and socially oriented startups. In his national bestselling book, Who The F*ck is Michael?!, Shkedy distills over a hundred inspiring life lessons on leadership, success, excellence, and the importance of hard work and personal responsibility.

The book sold over 30,000 copies in its Hebrew edition and was the most-read book by Israeli military personnel in 2022, the year of its publication.

It has been nominated for countless prizes and was listed as one of the Ministry of Education’s top picks for high school readers.

Maj-Gen (ret.) Elyezer Shkedy, President of I Belong Israel, on the importance of tolerance, leadership, Zionism, and personal values.

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